Google Plus launched today and is attempting to enter the same social networking arena as Facebook.

http://www.washingtonpost.com/blogs/faster-forward/post/google-plus...

According to CNBC the main difference is that Google is attempting to Categorize people more (a feature that can be used on Facebook but often isn't - usually Facebook users make things open to all -    That is how Facebook users have become used to using the site).

AllyLocal has already made this jump to categorize and to take it a step further by focusing on businesses only (not personal social networking) and for helping people interact locally.  The focus is also on generating Alliances not just every day - anything goes - social networking.

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